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Dr.Kenneth B. Kahn


Dr. Kenneth B. Kahn

Kenneth B. Kahn, Ph.D. (BIE, Georgia Institute of Technology; MSIE, Virginia Polytechnic Institute and State University; Ph.D. in Marketing, Virginia Polytechnic Institute and State University) is an Associate Professor of Marketing in the Department of Marketing and Logistics at the University of Tennessee.  His teaching and research interests concern product development, product management, and demand forecasting of current and new products.  He has published in a variety of journals, including the Journal of Product Innovation Management, Journal of Business Research, Journal of Forecasting, Journal of Business Forecasting, Journal of Business Logistics, Marketing Management, and R&D Management.  He is the author of Product Planning Essentials (Sage Publications, 2000) and New Product Forecasting:  An Applied Approach (M.E. Sharpe, 2006), and is editor of the PDMA Handbook on New Product Development, 2nd Edition (Wiley & Sons, 2004).

Dr. Kahn is co-founding Director of the University of Tennessee’s Sales Forecasting Management Forum, which specializes in education and research involving market analysis and sales forecasting.  He is also the current Vice President of Publications for the Product Development & Management Association (www.pdma.org).  Prior to joining the faculty at the University of Tennessee, Dr. Kahn was Director of Georgia Tech’s Marketing Analysis Laboratory and co-founder of Georgia Tech's Collaborative Product Development Laboratory, both of which conducted corporate-sponsored research.

Dr. Kahn's industrial experience includes serving as an industrial engineer and project engineer for the Weyerhaeuser Company and a manufacturing engineer for Respironics, Inc. He has consulted with numerous companies, including Acco Brands, Alticor Corporation, Biolab, Cargill, Coca-Cola, Enterasys Networks, Gillette, Johnson & Johnson, Mary Kay Cosmetics, McNeil Consumer Healthcare, Motorola, Pharmavite, P&G, Schering-Plough, Smithkline-Beecham, and Unilever.

Phone Number 4.2609
Email: kkahn@utk.edu


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